Strategic Foresight for Brands & Policymakers

Photo: Universidad de Monterrey (UDEM)

Tim Stock has spent more than 30 years developing methods for understanding and anticipating cultural change. He is co-founder of scenarioDNA and co-inventor of its patented Culture Mapping methodology and StoryEngine Sandbox platrform. His work combines cultural semiotics, social science, computational analysis, and strategic foresight to identify the codes, narratives, and behavioral patterns shaping markets and institutions.

He is co-author of Story Systems and Cultural Research: A Mixed-Methods Guide to Forecasting Social Change, published by Routledge. His current research examines how artificial intelligence can extend cultural analysis without separating patterns from their social and historical contexts.

Tim Stock is an Associate Teaching Professor at Parsons School of Design at The New School and a Global Community Professor at the Center for Future Studies at Universidad de Monterrey.